Mahira Fashion was founded in 2020 by Zainab Mohsin Azari, a fashion lover with a passion for timeless style. Zainab had always been drawn to classic pieces that could be worn season after season, and she believed that there was a gap in the market for a store that focused solely on classic women’s clothing. She opened the first store in a small town in Surat Gujarat India, where it quickly became a local favorite.